About us
We believe that pure and healthy food is the basis of our physical development as human beings. We believe that strong health gives you more energy and joy in life. We believe that food must be produced with the lowest carbon footprint possible, in the interest of our children and future generations.
We believe that pesticides are harmful and unnecessary for healthy food production and instead aim to mimic natural growing cycles in nature, learning from millions of years of evolutionary testing.
We believe in challenging the status quo in the food industry by producing the purest, healthiest and most delicious foods in the Arctic and north Atlantic region. The region combines modern technology, renewable energy, the purest water and local expertise that make possible to produce fresh, healthy vegetables with the lowest possible environmental impact.
We produce high quality foods
Pure Arctic was founded by Sverrir Sverrirsson and Jørgen Peter Poulsen in 2016.
We have roots in Iceland, Greenland and Denmark. In 2017 Pure Artic established local partnerships with Simply Cooking Aps in Denmark and SFG (Sölufélag Gardyrkjumanna Ehf) in Iceland.
Simply Cooking Aps is a major consumer of vegetables in its 13 operations in Copenhagen.
SFG is the biggest vegetable producer in Iceland.
It is a co-operative collection of local farmers across Iceland, handling logistics, marketing and sales management for all its growers.